LinkedIn is introducing its own version of stories — the popular way to share ephemeral videos and photos. The stories on LinkedIn will disappear after 24 hours and will allow users to post 10-second videos or pictures.
LinkedIn has tested the new feature over the last couple of months, with users in Australia, Brazil, Canada the Netherlands, France, Australia, and UAE. Now, everyone can try out the new feature in LinkedIn’s latest update.
Snapchat introduced stories back in 2013 and Instagram and Facebook followed suit a few years later. This will allow individuals to show off more of their personality on the platform and build on their own personal brand, as well as interact with connections.
In a remote world, LinkedIn has stepped up to allow users to stay in touch and check in with connections with this latest addition to the platform.
Additional LinkedIn Features
LinkedIn also personalized searches with results from connections more likely to show up. The platform also added keyword filters on mobile which was a feature that was only available on the web version up until now.
LinkedIn also incorporated the functionality to launch a video meeting via a LinkedIn message by integrating with collaborative communication platforms like Microsoft Teams and Zoom.
Another useful feature they added was the ability to edit or delete a sent message in the event that the sender makes a typo.
I have not tried any of the new features just yet, but I am looking forward to all of the creative ways we will see businesses incorporate stories on LinkedIn to stay in touch, interact, and give a behind-the-scenes look at what a “day in the life” looks like.