To protect the health and safety of drivers and riders, Uber enforced a strict mask policy in May. Before they start their shift, every driver and delivery worker must take a mask selfie through the ride-sharing app to prove they did in fact “mask up”. According to Uber, over 3.5 million drivers and delivery contractors have completed more than 100 million mask verifications to date. Now, the face scanning technology will be used on passengers as well.
As part of a rider safety checklist, Uber will ask drivers and passengers if masks were worn during the entire trip. If a driver notes that a rider did not wear a mask, the rider will be required to take a mask selfie the next time they request a ride to prove that they are complying with Uber’s policy. Both riders and drivers are also free to cancel a trip without penalty if the other person isn’t wearing a mask.
To promote Uber’s “No mask. No Ride.” initiative, the company released a video highlighting how a mask helps us protect one another.
What do you think of Uber’s new mask selfie requirement? I think it’s a great way to increase accountability and provide greater peace of mind during the pandemic.